one of the funny things about people these days is that they're all about DIY ("do it yourself") projects but also so ADD that no one really watches content that's more than five minutes long. enter leaftv.
leaf is getting a lot of this right. leaf is a lifestyle resource that creates all kinds of great how-to videos. they include anything from how to chop an onion to how to wallpaper your room. the videos are never longer than 90 seconds and so well done!
leaf also creates instagram versions of many of these videos that are an abbreviated 10-15 second version. the amount they can get into these 10 second videos really makes you think about how to be deliberate with your content.
have you seen any good video content lately?
more from leaf over here.